What we do


Flotilla is a full-service marketing and communications agency specialising in storytelling.  We advise businesses who need to get their brand narrative sorted.  Then we help them bring their story alive in ways that measurably create growth.  Our preferred medium – because of our TV roots – is film and animation, but we are seasoned marketing all-rounders too.  We create campaigns that are rooted in insight and strategy and which draw on the full range of contemporary marketing and sales techniques, from online media planning to outbound calling.      

Charles Mills.jpg

Charles Mills

Managing Director

Charles founded Flotilla five years ago with a conviction that what marketing needs is more clear thinking and good stories.  A highly experienced communicator, he made his name originally as Head of Marketing at the Victoria and Albert Museum (where he commissioned the iconic "Ace Caff" campaign) and the Royal Horticultural Society.  He then spent ten years leading the digital and corporate communications division of the TV company Twofour where he worked with (among others) GSK, Audi, the British Heart Foundation and the Royal Navy.  Charles is a trustee of the National Youth Agency.  He read Classics at Cambridge and was Choate Fellow at Harvard University.

Peter Clements.jpg

peter clements

Planning Director

Peter joined us from the world of advertising and direct marketing. He spent many years as a strategic planner on accounts as diverse as Tesco, RBS and Virgin Media working for a number of leading London based agencies including EHS Brann, Rapier, OgilvyOne, and CHI & Partners. He brings to Flotilla strong brand skills coupled with the ability to devise hardworking responsive campaigns.


fiona ridgers

Director of Production

Fiona has a wealth of industry experience.  She recently joined us from The Moment where she headed up a range of accounts: Olympic TV, BBC, Ogilvy Entertainment, C4, RHS and Yahoo! and won numerous awards.  At Flotilla her role is to combine very high quality creative output with tight project management.



Associate Director

Beth brings the full range of communications skills to Flotilla including press, strategy, campaigning, government and stakeholder relations.  After 10 years at Sotheby's during which she helped grow its business in Asia, she moved to English Heritage, now Historic England, repositioning the organisation as a major player in social and economic regeneration.  She created a new communications function, including a website for Allchurches Trust, one of the UK's major grant-givers and enjoys broking partnerships through her highly effective networks spanning public, private and not-for-profit sectors.


Ben Stirling

Interactive Designer

Ben has been designing and producing award winning interactive media since 2000.  He started his career as a designer, progressing through project management and leading teams of designers and front end developers.  He has a passion for interactive design and loves to be hands on with the creative process.